Applied and Practice

An Applied and Practice article provides actionable ideas about how to start, manage, grow or fund a new venture. It should be written to appeal to entrepreneurs, managers, students, policymakers and other players.  Its emphasis should be providing skills, insights and knowledge to help readers achieve success. 

Length: <3,000 words

# of Reviewers: 2


Beyond Succession: Family Firms Need a Legacy Plan Too

Succession planning has been a heavily researched topic and buzzword for many years now. However, its lesser-known counterpart -- legacy planning – is becoming a part of many families' personal Read More...

Category: Applied and Practice

Author: Aquesha Daniels, J.D.

COVID-19: Understanding the Board’s Key Role During a Crisis

A board’s oversight and guidance, based on the expertise, experience and personal qualities of its members, has always helped drive business success and survival.&nbsp; But now, as the COVID-19 Read More...

Category: Applied and Practice

Authors: Joseph Astrachan , Andrew Keyt , Hermut Kormann and Claudia Binz Astrachan

How to Keep Your Favorite Business From Going Under

Measures to “flatten the curve” of the COVID-19 pandemic, such as limiting public gatherings and forcing the extended closure of non-essential businesses, have created one of the direst threats Read More...

Category: Applied and Practice

Authors: Theodore L. Waldron and James C Wetherbe

How to Care for Your Team During a Crisis

Walt Disney nailed it when he said that good customer relations begin with good employee relations. Fred Smith, the courageous entrepreneur and founder of FedEx, felt that way too, and his company Read More...

Category: Applied and Practice

Authors: Theodore L. Waldron and James C Wetherbe

Working from Home: Tips for Employees and Business Owners

The coronavirus pandemic is forcing employees around the world to work from home. Although remote work has existed for decades, it's not ideal for everybody. Many employees who are accustomed to Read More...

Category: Applied and Practice

Author: Jay Mulki

How Social Entrepreneurs Can Create Impact for a Better World

Climate change, income inequality, injustice and other vexing social and environmental challenges are changing our thinking and the way businesses operate. As social media helps good and bad news Read More...

Category: Applied and Practice

Authors: Ozlem Ogutveren Gonul and Zuhal Senyuva

'Imposter Syndrome' Holds Back Entrepreneurial Women

The number of businesses run by women continues to grow – by 59% between 1997 and 2013 – and women now run between a quarter and a third of all private businesses worldwide. Yet their businesses Read More...

Category: Applied and Practice

Authors: Kimberly Eddleston , Jamie Ladge and Keimei Sugiyama

Too Much Love in the Family Can Hurt

EDITOR'S NOTE: This article was produced in partnership with the Journal of Family Business Strategy, a leading journal in the field of family business, as part of our mission to bring Read More...

Category: Applied and Practice

Authors: Ines Herrero and Mat Hughes

Moving Ideas from Lab to Marketplace: A Guide to Research

Many of today’s best innovations – the ones that have created powerhouse companies and have transformed industries, regions and society itself – started as a discovery in a lab. Firms that know Read More...

Category: Applied and Practice

Authors: Riccardo Fini , Einar Rasmussen , Johan Wiklund and Mike Wright

How Young Companies Can Build Online Communities

By Sofia Bapna, Mary J. Benner and Liangfei Qiu Online social media communities have helped companies build customer loyalty and sales, but new firms starting from scratch to build those communities Read More...

Category: Applied and Practice

Author: Sofia Bapna