For family firms, branding is not about marketing but about reputation -- how customers, employees, suppliers and others perceive them.
While entrepreneurship often creates the family's wealth, making it part of the family culture and legacy is another matter entirely. Here's how.
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Even in countries where men dominate, women proved to be innovators in times of crisis, a Honduras study showed.
Childhood shapes how heirs view the family firm and the wealth it has created. Older generations must start the conversations that confront the issues.
A longtime family business advisor, financier and entrepreneur shares what a legacy involves, and critical areas that must be addressed to keep it thriving.
In this audiocast, two family business experts discuss the passions and priorities of the family versus the need for clearheadedness and professionalism.
by Richard Eisenberg
by Jonas Ruzek and Kimberly Eddleston
by David Deeds
by Jessica Thiefels
by Leslie Hunter-Gadsden
by Chris Farrell
Editorial offices located at St Thomas University
by Elisa Villani, Christian Linder, Alfredo De Massis and Kimberly Eddleston
by Kimberly Eddleston
by Matthias Leute, Yannick Bammens, Martin Carree and Jolien Huybrechts
by Marco Mismetti, Emanuela Rondi and Cristina Bettinelli
by Yoel Asseraf
by David Townsend
Supported by the Richard M Schulze Family Foundation
