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How Strategy and Industry Should Shape Your Choice of Co-Founders
to develop and perfect the product or service, or a full array of specialties – including Read More...
5 Digital Marketing Strategies to Launch a Business
creating a solid digital marketing strategy to authentically connect with your target market, Read More...
Category: Features
Vascugenix Assists Cardiovascular Surgeons in the Operating Room
EDITOR'S NOTE: This is the seventh in a series of articles featuring past winners of e-Fest, EIX's undergraduate business plan competition, and their journey since then. Cardiovascular surgeons need Read More...
Category: Student Feature
Podcast: A Lacrosse Innovator Re-thinks His Strategy
  A few years ago, Western Kentucky University student and avid lacrosse player Muamer Razic took apart a Nintendo Wii remote to explore how it registered human movements. This inspired him Read More...
Think Big, Start Small and Learn Fast: 8 Rules for Corporate Innovation
corporation’s financials. Instead, she is essentially outsourcing her company’s innovation Read More...
The Entrepreneur's Profit Model: A Diagnostic Tool
model has four basic components: margins, volumes, operating leverage and revenue Read More...
Take a CLEAN Look at Your Business Post-COVID-19
as delivery drivers. Are these changes a desperation strategy or a surprise innovation? For Read More...
Surprising reasons owners exit family businesses
strategy and performance (Smith, Guthrie, & Chen, 1989). Currently however, little research Read More...
The Sustainable Entrepreneur: Balancing People, Planet and Profit
Employee well-being? Customer acquisition? Environmental impacts of their operations? Read More...
Category: Commentary

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