How to start a business
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About 44 million Americans, including many women, are exploring "sidepreneurship," or starting their own businesses while working full time somewhere else. Done right, it can bring the financial Read More...
Category: Interviews
Author: Kimberly Eddleston
New and unproven? Fake it and you are more likely to make it. More than five decades ago, celebrated sociologist Arthur Stinchcombe coined the term “liability of newness” to depict the Read More...
Category: Applied and Practice
Author: Howard E. Aldrich
Not every startup needs the same kind of investor. Learn when angel funding, friends and family or venture capital may be a better fit for a company's stage and ambitions. Entrepreneurs have several Read More...
Category: Commentary
Author: Eapen Chacko
Business accelerators are a relatively new source of potential support for startup companies. These organizations provide financing and services to entrepreneurs who are forming or are operating Read More...
Category: Applied and Practice
Author: Jon Eckhardt
Startups often struggle not because their products are weak, but because customers don’t understand the problem they solve. Thought leadership marketing can help entrepreneurs educate the market, Read More...
Category: Applied and Practice
Author: Robert Buday
A study of 362 startup teams found that men were more likely to take charge, especially when women founded businesses with their husbands. Women who start new businesses with men have limited Read More...
Category: Commentary
Author: Howard E. Aldrich
After a tornado destroyed his business, Dick Schulze saw what others missed. His response forever changed consumer electronics retail. Dick Schulze, the founder of Best Buy and EIX, shares his Read More...
Category: Interviews
Author: James C Wetherbe






