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Cultivating a benevolent image involves highlighting the firm’s family ownership and the owning family Read More...
Category: Research Insight
Authors: Adrian Stutz , Sabrina Schell and Andreas Hack
Family Business Strategy on marketing, brands, and the family business. Read More...
Category: Research Insight
Authors: Qilin Hu , Mat Hughes and Paul Hughes
Around the globe, advertisements for family businesses regularly include expressions like: “Our family Read More...
Category: Commentary
Authors: Jonas Ruzek , Ben Cooper and Kimberly Eddleston
Family businesses often have dense histories interweaving both the family and the business and involving Read More...
Category: Research Insight
Authors: Bingbing Ge , Alfredo De Massis and Josip Kotlar
Promoting the family behind the family business can often bring benefits. Read More...
Category: Research Insight
Authors: Emanuela Rondi , Carlotta Benedetti , Cristina Bettinelli and Alfredo De Massis
your own favorite small businesses affect you – not only as consumers, but also as startup founders, family Read More...
Category: Commentary
Authors: Theodore L. Waldron and James C Wetherbe
any family involvement. Read More...
Category: Applied and Practice
Author: Claudia Binz Astrachan
At dinner recently, a friend (Dave’s) began to kvetch about her adulting son. He had lived with her and her husband for a year after college. Finally, the grumpy, underemployed ingrate had moved Read More...
Category: Commentary
Authors: David Goetz and Melissa Parks
Schulze Family Foundation and EIX. Read More...
Category: Features
Author: Drew Cheneler