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Member Since 2014

Public Member, EIX Editor

AUTHORED RESOURCES

A Trading Card Exercise That Teaches Students Entrepreneurial Thinking

65233 views

This classroom activity uses an open trading market to challenge students’ assumptions, expose restrictive mental models and help them practice the flexible thinking entrepreneurs need. Read More...

How Successful Entrepreneurs Prepare, Partner, Perform & Find Purpose

30848 views

Research based on hundreds of founder histories shows that thriving entrepreneurs prepare deeply, build strong teams, stay resourceful and serve customers exceptionally well. Read More...

How to Test Market Demand Before Launching a Startup

9521 views

Crowdsourcing and other forms of customer feedback can help entrepreneurs gauge demand, uniqueness and appeal before committing fully to a new venture. Read More...

Creativity Exercise: Connecting Disparate Products, Services, or Concepts

20999 views

This classroom exercise encourages students to practice connecting concepts, products or services that they would not normally consider combining. It is a straightforward and stimulating exercise Read More...

EDITOR'S PICKS

Effectual Entrepreneurship
https://youtu.be/lqlthdUatBU

In this video, Scott Huskinson shares his entreprenurial journey through a variety of small ventures, ultimately leading to the creation of multimillion dollar startups Reminderband and iFrogz. Huskinson's story is an excellent example of effectual logic in entrepreneurship. Teachers can use this video to initiate a lively discussion about principles of effectuation, such as: Starting with the means that you have; who you are, what you know, and who you know. Affordable loss - evaluating opportunities based on whether the potential downside is acceptable. Leveraging partnerships with people and businesses to create new value. Pivoting in new directions as opportunities arise. Entrepreneurship is about action, always willing to take a step forward.