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Member Since 2023

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Yoel Asseraf

Head of MBA (Chair) / MBA / Ruppin Academic Center

AUTHORED RESOURCES

Simple Rules Can Power Up Your Global Strategy

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As Lego, Unilever, and Apple have shown, a simple but memorable strategy statement can create a common mindset, regardless of cultural and language differences. Read More...

Entrepreneurs Need an Agile Mindset and Agile Slack

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Companies must view change as a strategic opportunity -- and set aside enough resources to seize those opportunities quickly. Read More...