Profile
Member Since 2023
Public Member
Dr. Yoel Asseraf
Head of MBA (Chair) / MBA / Ruppin Academic Center
Linkedin: https://www.linkedin.com/in/yoela/
AUTHORED RESOURCES
Simple Rules Can Power Up Your Global Strategy
45880 views
As Lego, Unilever, and Apple have shown, a simple but memorable strategy statement can create a common mindset, regardless of cultural and language differences. Read More...
Entrepreneurs Need an Agile Mindset and Agile Slack
198973 views
Companies must view change as a strategic opportunity -- and set aside enough resources to seize those opportunities quickly. Read More...
Responsible Creativity: Turning Ideas into Business Reality
894 views
Without the guardrails of marketing capabilities and disciplined execution, unbridled creativity can hurt financial and strategic results, a study of international ventures showed. Read More...