Profile
Member Since 2014
Public Member, EIX Editor
Yasuhiro (Yasu) Yamakawa
Associate Professor / Entrepreneurship / Babson College
AUTHORED RESOURCES
How Regulation Can Help Startups Gain Credibility for New Products
42100 views
Regulation can be costly and frustrating, but for little-known companies it can also provide something valuable: legitimacy. Read More...
How Babson's FME Course Takes Students From Idea to Startup
20450 views
Babson’s FME course gives every first-year student hands-on experience starting, running and closing a real business while learning core management skills. Read More...
A Film for Teaching Risk Resilience and Teamwork in Entrepreneurship
6098 views
Shackleton’s Antarctic adventure helps students see how entrepreneurs confront risk, manage teams, conserve resources and persevere when plans collapse. Read More...
Why Entrepreneurs Need Empathy to Understand Customer Problems
5167 views
Entrepreneurs can develop empathy by observing people directly, setting aside assumptions and learning from real-world experience before designing solutions. Read More...
EDITOR'S PICKS
The Monk and the Riddle: The Art of Creating a Life While Making a Living
Randy Komisar, 2001This classic on entrepreneurship covers topics from finance to romance for entrepreneurial passion. Its mix of fiction and non-fiction keeps you engaged throughout the book. The ‘deferred life plan’ concept will make you think about personal risk, business risk, and the most dangerous risk of all – to spend your life not doing what you want. Don’t be afraid to fail; embrace failure! https://www.amazon.com/Monk-Riddle-Creating-Making-Living/dp/1578516447