Profile
Member Since 2025
EIX Editor, Reviewer - EIX
Peter Birkeland
Author / Franchising Dreams
AUTHORED RESOURCES
Could You Franchise Your Startup?
15921 views
Franchising can be an alternative to private equity or self-financing to help companies scale, and a win-win for both franchisors and franchisees if done right. Read More...
Is Franchising Right For You?
13567 views
A franchisee will take some risk, like an entrepreneur, but will have far more discretion in the operation of their business than an employee. Read More...
The Right and Wrong Way to Find a Franchise
12915 views
This structured framework helps you narrow thousands of options to a short list—by balancing personal fit, economics, industry trajectory, and franchisor quality. Read More...