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Member Since 2025

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Kurt Matzler

Professor of Strategic Management / University of Innsbruck

Bio: https://www.uibk.ac.at/en/projects/family-firms-in-crises/team/

AUTHORED RESOURCES

Your CEO Affects How Outsiders Perceive Your Brand

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Family or non-family leader? Your choice depends on the age of the firm, and can ultimately affect how the media and outside stakeholders see you.  Read More...