Profile
Member Since 2014
EIX Editor
Bill Schulze
Professor of Entrepreneurship & Strategy / David Eccles School of Business / University of Utah
AUTHORED RESOURCES
Meet Your New Marketing Team: the Regulators
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For little-known companies struggling to introduce a new product, regulatory pressure can offer an unexpected benefit: a halo of legitimacy that marketing money can’t buy. Read More...
Navigating the Business Model Maze
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By William Schulze, Robert Wuebker, and Gerry Campbell Innovative business models are wonderful … but using the wrong business model to re-imagine your business can be dangerous! A look at business Read More...