Family Firms Can Optimize Women's Strengths

Family Firms Can Optimize Women's Strengths
Category: Interviews
Published: February 25, 2021
Updated: November 14, 2023
Views: 6196
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Family businesses are far ahead of non-family businesses in letting women help shape important decisions, but both the family firms and the women themselves must make some changes in order to optimize their strengths. In this interview with Editor Kimberly Eddleston, Rania Labaki, Director of the EDHEC Family Business Research Center, discusses how women often juggle many business and family roles, and typically shun the idea of power because they associate it with dictators and manipulation. Family businesses also make the mistake of putting women into important roles without giving them the training they need to do it well. Labaki calls for women and businesses to embrace a new way of managing, combining the best of both worlds: traditionally male assertiveness with traditionally female empathy and decision-making skills. 


Kimberly Eddleston
Kimberly Eddleston
Schulze Distinguished Professor of Entrepreneurship / D'Amore-McKim School of Business / Northeastern University
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Cite this Article
DOI: 10.32617/628-6037891b604b7
Eddleston, Kimberly. "Family Firms Can Optimize Women's Strengths." 25 Feb. 2021. Web 13 Jul. 2024 <>.
Eddleston, K. (2021, February 25). Family firms can optimize women's strengths. Retrieved July 13, 2024, from