SEARCH RESULTS
One of the greatest challenges today for any firm is to operate a sustainable business model. Besides helping to address climate change, such a model can help improve firm performance. When a firm is Read More...
Category: Research Insight
Authors: Adrian Stutz , Sabrina Schell and Andreas Hack
Promoting the family behind the family business can often bring benefits. Consumers can feel better about a product or service – and more likely to trust it and buy it -- if they know a Read More...
Category: Research Insight
Authors: Emanuela Rondi , Carlotta Benedetti , Cristina Bettinelli and Alfredo De Massis
Around the globe, advertisements for family businesses regularly include expressions like: “Our family serving yours for the last three generations” and, “Our name on the product guarantees its Read More...
Category: Commentary
Authors: Jonas Ruzek , Ben Cooper and Kimberly Eddleston
Family businesses often have dense histories interweaving both the family and the business and involving more than just the past. Our recent study (Ge, De Massis & Kotlar, 2022), shows that Read More...
Category: Research Insight
Authors: Bingbing Ge , Alfredo De Massis and Josip Kotlar
Most people would agree that businesses benefit from three core marketing resources: strong market knowledge, great relationships with customers and suppliers, and a sterling public image, brand, and Read More...
Category: Research Insight
Authors: Qilin Hu , Mat Hughes and Paul Hughes
At dinner recently, a friend (Dave’s) began to kvetch about her adulting son. He had lived with her and her husband for a year after college. Finally, the grumpy, underemployed ingrate had moved Read More...
Category: Commentary
Authors: David Goetz and Melissa Parks
Should you join the growing number of family businesses that proudly promote the fact that they are (and have been) family owned – for decades, some even for centuries? Or do you prioritize your Read More...
Category: Applied and Practice
Author: Claudia Binz Astrachan
EDITOR'S NOTE: This article is part of America's Entrepreneurs , a Next Avenue initiative made possible by the Richard A. Schulze Family Foundation and EIX . If you're planning to start a part-time Read More...
Category: Features
Author: Drew Cheneler
Measures to “flatten the curve” of the COVID-19 pandemic, such as limiting public gatherings and forcing the extended closure of non-essential businesses, have created one of the direst threats Read More...
Category: Commentary
Authors: Theodore L. Waldron and James C Wetherbe