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For entrepreneurs, the ability to test a proposed product or service's uniqueness and appeal has never Read More...

research refers to the additional development work needed to derive a proof of concept, which can be tested Read More...

Each hypothesis is tested by building the feature and testing market receptiveness with a group of beta Read More...

(While A/B testing was used by software companies in the 1990’s, the technology needed to leverage it Read More...

Entrepreneurs who want to turn a great idea into a thriving business inevitably need a team that can Read More...

today, all three phenomena are profoundly reshaping innovation and entrepreneurship, and allowing more ideas Read More...

The idea that you could pull something up on a smartphone. Read More...

These VCs can offer a new, unproven firm -- where the assets are the ideas and other intangibles Read More...

Through widely-read books, such as "The Innovator’s Dilemma," he popularized the idea of “disruptive Read More...

To test this framework, we surveyed 2,000 retailers in Upstate New York. Read More...

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