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That means creating a solid digital marketing strategy to authentically connect with your target market Read More...
Category: Features
Author: Drew Cheneler
They have a business family strategy. Read More...
Category: Applied and Practice
Authors: Tom Rüsen , Isabel C Botero , Arist von Schlippe and Torsten Groth
Editor’s note: In this series, Next Avenue will follow Patricia Wynn as she embarks on becoming an entrepreneur with her North Carolina lifestyle assistant business. Future installments will note Read More...
Category: Features
Author: Leslie Hunter-Gadsden
Your Competition "I would recommend devoting some of your time to learning about the social media strategies Read More...
Category: Features
Author: Jennifer Nelson
Search for all submissions with matching Tag: Journal of Family Business Strategy
born during the 2008-2009 recession, we saw that those who emerged the strongest concentrated on operational Read More...
Category: Research Insight
Author: Siri Terjesen
Know Your Operating Costs As a small business owner, you should have a clear picture of what it takes Read More...
Category: Features
Author: Terri Williams
A few years ago, Western Kentucky University student and avid lacrosse player Muamer Razic took apart a Nintendo Wii remote to explore how it registered human movements. This inspired him Read More...
Category: Student Feature
Author: Whitney Peake
In response, MNE strategies in India became strongly focused on intellectual property (IP) protection Read More...
Category: Theory and Research
Authors: Kristin Brandl , Ram Mudambi and Vittoria G. Scalera
innovation is generally seen as necessary to keep the business thriving over time (unless the business operates Read More...
Category: Applied and Practice
Authors: Emanuela Rondi , Alfredo De Massis and Josip Kotlar