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For the Best Customer Data, Look Beyond the Market
Each hypothesis is tested by building the feature and testing market receptiveness with a group of beta Read More...
Category: Applied and Practice
Author: Jon Eckhardt
Navigating the Business Model Maze
(While A/B testing was used by software companies in the 1990’s, the technology needed to leverage it Read More...
Category: Commentary
Author: Bill Schulze
Hackers, Makers, and Crowd Funding: Lowering the Barriers to Entrepreneurship
today, all three phenomena are profoundly reshaping innovation and entrepreneurship, and allowing more ideas Read More...
Category: Commentary
Author: Howard E. Aldrich