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To learn more about eFest, EIX's competition for undergraduate business ideas, click here. Read More...
Category: Commentary
Author: James Beal
Presenting the Idea Our discussion focused on problems and solutions. Read More...
Category: Theory and Research
Author: James C Wetherbe
Suresh and his team discovered through testing of well-known, difficult and typically time-consuming Read More...
Category: Commentary
Author: Liz Christenbury
The battlefield experience also served as an acid test of Lean Startup business principles and helped Read More...
Category: Practice Insight
Author: Peter Newell
As a matter of fact, we have a class that is called 'Empathy and Idea Generation'. Read More...
Category: Commentary
Authors: Yasuhiro (Yasu) Yamakawa and Brett Smith
Assessment (competitive differentiation and market sizing) STARTUP: Customer Development & Testing Read More...
Category: Education and Teaching
Author: Carla Pavone
Moving Analytics was born, and now has its own issued patent and a validated prototype that is being tested Read More...
Category: Applied and Practice
Author: Kathleen Allen
cycles of experimentation that start with hypotheses about customer needs, building prototypes to test Read More...
Category: Applied and Practice
Authors: Catherine Buday and Jim Euchner
The program also covers the venture creation process from the idea generation stage all the way to scaling Read More...
Category: Theory and Research
Authors: Lisa Auster-Gussman and Daniel Forbes
management scholars have defined innovation in ways that emphasize the organizational adoption of new ideas Read More...
Category: Applied and Practice
Author: Daniel Forbes