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Versare, Inc. - The Accidental Fax

Could they afford to continue the relationship with the distributor? Read More...

Category: Theory and Research

Author: David Deeds

FedEx: Obtaining Corporate Sponsored Research

Research Endowed professorships give a school an opportunity to establish a meaningful research relationship Read More...

Category: Theory and Research

Author: James C Wetherbe

How Tech Startups Protect Against the Downside of Corporate Venture Capital

market change or the strategy of the parent company changes, the CVC unit can underinvest in the relationship Read More...

Category: Applied and Practice

Authors: Yannick Bammens and Jakob Lilienweiss

How Professors Can Become Thought Leaders

  Online Consumers’ Switching Behavior: A Buyer-Seller Relationship Perspective, with Dahui Li and Read More...

Category: Commentary

Author: James C Wetherbe