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Helping Students Shake Up the Marketing Mix

Sleepovers at mattress stores, banks that allow depositors to set their own maturity dates on certificates of deposits, a bowling alley that charges by the number of pins that the bowler knocks Read More...

Category: Education and Teaching

Author: Michael Morris

Turning Good Business Presentations Into Great Ones

We've all seen a presentation, sales pitch or TV commercial that really struck home. Whether it made us laugh, think or cry (or something in between), powerful messages with the right Read More...

Category: Education and Teaching

Author: Joan Moser

Why You Should Court Failure

From LensCrafters employee to successful entrepreneur and top selling author of " Go for No !," Andrea Waltz has sold over 300,000 copies of her book and Read More...

Category: Education and Teaching

Author: Brian Benson