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Building Blocks of Successful Entrepreneurship Programs

Over the past 25 years, university academic programs devoted to entrepreneurship have grown remarkably despite a variety of obstacles and challenges. (Kuratko 2005). The number of colleges and Read More...

Category: Education and Teaching

Author: Michael Morris

Retooling Products to Reach New Markets: The Lindt Candy Dilemma

OVERVIEW The purpose of this exercise is to help entrepreneurship students understand the importance of retooling products to reach new markets. In this exercise students are required to generate and Read More...

Category: Education and Teaching

Author: Kimberly Eddleston

Teaching Innovation with the Film 'Objectified'

I'd like to recommend the film Objectified as a useful resource for people teaching and studying entrepreneurship. Objectified is a feature-length documentary film released in 2009. The film examines Read More...

Category: Education and Teaching

Author: Daniel Forbes

Shifting Entrepreneurial Thinking Into High Gear

Students and teachers can use the Business Model Canvas to describe, organize and design a business model for an entrepreneurial venture or a business development opportunity in an existing Read More...

Category: Education and Teaching

Author: Mark Spriggs

Turning Good Business Presentations Into Great Ones

We've all seen a presentation, sales pitch or TV commercial that really struck home. Whether it made us laugh, think or cry (or something in between), powerful messages with the right Read More...

Category: Education and Teaching

Author: Joan Moser

Why You Should Court Failure

From LensCrafters employee to successful entrepreneur and top selling author of " Go for No !," Andrea Waltz has sold over 300,000 copies of her book and Read More...

Category: Education and Teaching

Author: Brian Benson

Want to Give Your Entrepreneurship Students Real-World Experience? Try Consulting Projects

How many professors can say that students talk about what they learned in their class during a job interview? Or that their students routinely save small businesses from the brink of bankruptcy? Read More...

Category: Education and Teaching

Authors: Kimberly Eddleston , Laura Beohner and Kimberly Karter

'The Lemonade Stand Project:' A Refreshing Approach to Teaching Undergrads

The very first course in most undergraduate entrepreneurship concentration sequences has traditionally been a survey course, designed to give students a theoretical framework and practical Read More...

Category: Education and Teaching

Authors: Jay Ebben and Alec Johnson

Why Didn’t I Think of That? A Classroom Exercise for Developing Entrepreneurial Thinking

Entrepreneurs tend to think differently, juggling different thinking styles more easily than others.  They are comfortable with both linear and non-linear thinking, and both causal and Read More...

Category: Education and Teaching

Author: Dan Holland