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College Nannies & Tutors: Franchise Business Models
Joe Keeley, founder of College Nannies and Tutors (CNT), hung up the phone. Another insurance company had declined to underwrite the coverage he needed for CNT to expand; he had contacted over forty Read More...
Category: Case Studies
Author: mark spriggs
Will Music Schools Embrace Multimedia Software?
"If at first you don't succeed, try, try again. Then quit. There's no point in being a damn fool about it." - W.C. Fields In the fall of 2010, Dejen Tesfiagiorgis sat in his tiny incubator office on Read More...
Category: Case Studies
Authors: Alec Johnson and Jay Ebben
How Crisis Spurred Healthcare Innovation in Cuba
Health care is a hotly debated topic in the US -- how it's delivered, whether the government or employers pay for it, how research on promising new drugs is funded and other issues. "Innovation" is Read More...
Category: Case Studies
Author: Eapen Chacko
How Lowell Wakefield Made Crab King
While king crab fishing is among the most dangerous and lucrative activities in the world, it is only recent technology that makes it possible to extract this bounty from the sea, from global Read More...
Category: Case Studies
Change of Heart: Two Companies that Transformed Cardiac Care
One of the benefits of achieving “late middle age” with a relatively intact brain is the perspective one has after participating in an industry for 40 years. My industry background has been Read More...
Category: Case Studies
Author: John Seaberg
When Kickstarter Campaigns Don’t Deliver: A Case Study of Phenom Fabrics
Introduction In October of 2014, Frances Courtepointe 1 started a Kickstarter campaign for her venture Phenom Fabrics 1 . She promised hand dyed fabric "fat-quarter" cuts -  a 18” x Read More...
Category: Case Studies
Authors: Eden Blair and Tanya Marcum
FedEx: Obtaining Corporate Sponsored Research
Corporate funding helps make business/entrepreneurial research relevance and practicality by ensuring market value of the results (Eckhardt and Wetherbe). However, many university Read More...
Category: Case Studies
Versare, Inc. - The Accidental Fax
Versare, which makes portable walls, fold-down beds, and similar products for businesses and institutions, is an entrepreneurial venture in crisis. They have received a fax from a distributor that Read More...
Category: Case Studies
Author: David Deeds


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