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For the Best Customer Data, Look Beyond the Market

Seed stage entrepreneurs must grapple with how they will scale their businesses. While this process includes many steps, discovering the proper product/market fit for the business is critical early Read More...

Category: Applied and Practice

Author: Jon Eckhardt

Innovation in K-12 Education: One District's Journey

The United States’ system of K-12 public education is an important cornerstone of American society. Public schools play a critical role in advancing our widely valued principles of community Read More...

Category: Applied and Practice

Authors: Daniel Forbes and Eric Schneider

How Can We Define 'Innovation'?

Innovation is a kind of Holy Grail in the world today. Companies strive for it, consumers often reward it, and policy-makers say we need more of it. But many people still find themselves asking, Read More...

Category: Applied and Practice

Author: Daniel Forbes

Minefield or Opportunity: How to Work Constructively with Universities

Universities can offer just what entrepreneurs need to build a great technology business: scientists, engineers, and researchers in a variety of fields. For those who know how to navigate the tech Read More...

Category: Applied and Practice

Author: Kathleen Allen

Trust But Verify: How Startups Can Build Healthy Strategic Alliances

Outsourcing is growing trend for startups. Since new ventures often lack resources, they can augment their capabilities by working with other companies -- often much less expensive than hiring staff Read More...

Category: Applied and Practice

Authors: John Friar , Kimberly Eddleston , Tucker Marion and David Deeds

What Venture Capital Can Do for Your Company

The financial market can be daunting for new entrepreneurs. Anyone who tries to be a part of it without understanding how it works, the players on the buy and sell sides, and their economic Read More...

Category: Applied and Practice

Author: Eapen Chacko

Think Big, Start Small and Learn Fast: 8 Rules for Corporate Innovation

The chief innovation officer of a Fortune 500 company recently relocated to a Silicon Valley outpost far from her corporate headquarters. She now spends most of her time holding court with venture Read More...

Category: Applied and Practice

Author: Chunka Mui

Entrepreneurial Brinkmanship: Lessons Learned from Best Buy and FedEx

Entrepreneurial startups have the advantage of nimbleness that comes from being small and collaborative. They are a speedboat compared to the corporate barges they compete against in the early stages Read More...

Category: Applied and Practice

Author: James C Wetherbe