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How Less Can Be More: Simplicity and Complexity in Product Design

Apple has become the standard bearer for products that are both technologically complex and simple to use. The Apple TV remote has two buttons and a ring, whereas the typical cable remote has Read More...

Category: Applied and Practice

Authors: Chris Meyer and Scott Newbert

Can You Afford to Experiment?

Lean Startup & Minimum Viable Products have replaced planning and are helping entrepreneurs find product-market fit more quickly. But these tools also have costs and risks. Historically, Read More...

Category: Applied and Practice

Author: Andrea Contigiani

My Entrepreneurship Journey: Ireland to the Middle East and America

I grew up in Ireland, and my family hails from Ballyhaunis in County Mayo. Dad was a small business owner, who used his trusty cab to provide service to our neighbors. Dad provided my first exposure Read More...

Category: Applied and Practice

Authors: Kieran Folliard and Eapen Chacko

For the Best Customer Data, Look Beyond the Market

Seed stage entrepreneurs must grapple with how they will scale their businesses. While this process includes many steps, discovering the proper product/market fit for the business is critical early Read More...

Category: Applied and Practice

Author: Jon Eckhardt

How Can We Define 'Innovation'?

Innovation is a kind of Holy Grail in the world today. Companies strive for it, consumers often reward it, and policy-makers say we need more of it. But many people still find themselves asking, Read More...

Category: Applied and Practice

Author: Daniel Forbes