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What If Activists Target My Company?

Our research set out to determine how activists drive responsible innovation in businesses, and which Read More...

Category: Research Insight

Authors: Theodore L. Waldron , James C Wetherbe , Chad Navis , Elizabeth Karam and Gideon Markman

5 Digital Marketing Strategies to Launch a Business

You can use it to do customer research before you launch your business. Read More...

Category: Features

Author: Drew Cheneler

Turning Good Business Presentations Into Great Ones

Do the extra competitive research. Look up and verify the facts. Craft the descriptions. Read More...

Category: Education and Teaching

Author: Joan Moser

Entrepreneurship and Thought Leadership's Shotgun Marriage

It often takes extensive research (at least secondary) to establish the degree of a problem, as well Read More...

Category: Applied and Practice

Author: Robert Buday

Retooling Products to Reach New Markets: The Lindt Candy Dilemma

Research Technology Management, 51(1), 34-42.Children Teens Adults Elderly EXHIBIT 4: EXAMPLES OF Read More...

Category: Education and Teaching

Author: Kimberly Eddleston

Why You Should Court Failure

Well now I know who you are because you did the footwork, you did the research, and whatever you end Read More...

Category: Education and Teaching

Author: Brian Benson