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'Home Field Advantage' Works in Business as well as Baseball
Entrepreneurs with great ideas often feel they must pull up stakes and move to a region that is known as a hub for their specific industry.  But research that we published in 2012 suggests that Read More...
Helping Students Shake Up the Marketing Mix
Sleepovers at mattress stores, banks that allow depositors to set their own maturity dates on certificates of deposits, a bowling alley that charges by the number of pins that the bowler knocks Read More...
Versare, Inc. - The Accidental Fax
Versare, which makes portable walls, fold-down beds, and similar products for businesses and institutions, is an entrepreneurial venture in crisis. They have received a fax from a distributor that Read More...


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