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When Kickstarter Campaigns Don’t Deliver: A Case Study of Phenom Fabrics
When Kickstarter Campaigns Don’t Deliver: A Case Study of Phenom Fabrics
Introduction In October of 2014, Frances Courtepointe 1 started a Kickstarter campaign for her venture Phenom Fabrics 1 . She promised hand dyed fabric "fat-quarter" cuts -  a 18” x Read More...
Category: Case Studies
Authors: Eden Blair and Tanya Marcum
FedEx: Obtaining Corporate Sponsored Research
FedEx: Obtaining Corporate Sponsored Research
Corporate funding helps make business/entrepreneurial research relevance and practicality by ensuring market value of the results (Eckhardt and Wetherbe). However, many university Read More...
Category: Case Studies
Women Entrepreneurs Have Limited Chances to Lead Their New Businesses
Women Entrepreneurs Have Limited Chances to Lead Their New Businesses
Women who start new businesses with men have limited opportunities to move into leadership roles, according to a study we conducted at University of North Carolina at Chapel Hill; and when they Read More...
Category: Commentary

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